About Us



Didier Di Fusco & M.Al Aidroos CEO of Al-Dawliya

It has been 25 years since I have been freshly graduated from the French Business School ( ESC Marseille ) and was affected to the French embassy in Bahrain in 1989.

From that period we successfully extended our support to French and European companies for their establishment in the middle east.

We started with our historical partner TWC France to set up the entire distribution network in the middle east for our famous watch licences Thierry Mugler, Cerruti 1881, Nina Ricci, Ted Lapidus, Christian Lacroix and we extended it to other high performing companies : GANT, Paul Smith, Majorica from Watches and Jewelry we extended our business categories to Perfumes and Cosmetics, Hotel Supplies (HORECA), Medicals, Defense Systems & Marine Equipment.

From a single traveler representative carrying his sample alone in the 90's to Jeddah, Kuwait, Abu Dhabi we have now established an efficient organization based in the regional city hub of Bahrain warehouse and free zone warehouse, but the most important thing a dedicated and successful team collaborators.

Today our company is buying, stocking and distributing or acting as regional office for our partners in the business.

Didier DI FUSCO
General Manager and founder




Market Targeted





Local Events and Conventions

Dubai Convention (2015) – Atlantis The Palm Hotel

Dubai Convention (2016) – The One and Only Royal Mirage Hotel

Dubai Convention (2017) – Rixos Hotel the Palm

Dubai Convention (2017) – Rixos Hotel the Palm




Marketing Activities: Training of the Sales Force

Sales Training for Paul Smith Oman

Sales Training for Paul Smith Bahrain

Sales Training for Majorica Gazzaz

Sales Training for Dolce Mondo Dubai









Marketing Activities: Training of the Sales Force

Training of Sales Force –Adapted formation on specific brands








Marketing Activities: Analysis and Visual Merchandising

Local Efficiency –Analysis of Best Seller and expertise in Visual Merchandising









Marketing Activities: Launch Opening

Majorica Product Launching –Qatar Oct 2017









Marketing Activities: Social Events with Bloggers

Local relay to brand digital strategy




Located in Al-Seef District
Kingdom of Bahrain


© Groupe Trianon 2020 All Rights Reserved